Coursera - Google Digital Marketing & E-commerce Professional Certificate
English | Tutorial | Size: 5.81 GB
Course 1
Foundations of Digital Marketing and E-commerce
Course 2
Attract and Engage Customers with Digital Marketing
Course 3
From Likes to Leads: Interact with Customers Online
Course 4
Think Outside the Inbox: Email Marketing
Course 5
Assess for Success: Marketing Analytics and Measurement
Course 6
Make the Sale: Build, Launch, and Manage E-commerce Stores
Course 7
Satisfaction Guaranteed: Develop Customer Loyalty Online
What background knowledge is necessary?
None! Whether you're completely new to the job field or have had some exposure, a Google Career Certificate is the right program for you.
About this Professional Certificate
Prepare for a new career in the high-growth fields of digital marketing and e-commerce, in under six months, no experience or degree required. Businesses need digital marketing and e-commerce talent more than ever before; 86% of business leaders report that digital commerce will be the most important route to growth. There are 218,000 U.S. job openings in this growing field, with a median entry-level salary of $51,000.¹
Throughout this program, you will gain in-demand skills that prepare you for an entry-level job and learn how to use tools and platforms like Canva, Constant Contact, Google Ads, Google Analytics, Hootsuite, HubSpot, Mailchimp, Shopify, and Twitter. You will learn from subject-matter experts at Google and have a chance to build your own portfolio with projects like customer personas and social media calendars to show to potential employers.
75% of Google Career Certificate graduates in the US report seeing a positive impact on their career within six months²
Check out all Google Career Certificates here.
This program contains no confidential information. All Google Search features taught are publicly available, you can learn more in official Google Search documentation.
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