MP4 | Video: AVC, 1280x720 30 fps | Audio: AAC, 48 KHz, 2 Ch | Duration: 41m 35s
Skill Level: Intermediate | Genre: eLearning | Language: English + Subtitles | Size: 396 MB
Learn how and why to make specific aesthetic choices about motion typography in a course designed to benefit both bning and experienced motion graphic artists.
Instructor Ina Saltz leverages visually rich examples to demonstrate clear, compelling storytelling that uses type in motion, and offers ways to clarify the planning process and strengthen creativity. Discover how to choose the most effective typefaces and learn about animation approaches for type on screens of all sizes, from mobile to movie. Ina explains how special typographic effects can enhance or distract from a message, and shares best practices for type-based projects in different media.
Topics include:
Presentations and projections
Film titles
Style, size, weight, width, contrast
Typographic personality vs. neutrality
Audio and typography
Special effects
Expressive typography
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