CreativeLive – The Lost Art of Closing

[LeeAndro]

File Size :3.1GB
To close or not to close, that is the question: Whether its smarter to use pushy tricks for the final ask or forgo the hard sell for a softer approach. For people who work in sales, figuring out the best way to close the deal is a real conundrum.

Best-selling author, speaker and entrepreneur Anthony Iannarino has come up with an innovative approach to closing thats geared toward the new technological and social realities of our .

Instead of looking at closing as the hardest part of the sales process, Iannarino shows how it can be the easiest. The key is to lead your customers through a series of necessary steps designed to prevent a purchase stall, including getting them to commit to investing in the process, building consensus and resolving concerns.

In this class, youll learn how to:

Identify and pursue your dream clients.
Call prospective clients without being smarmy, pushy or self-centered.
Uncover your prospects needs.
Present your proposal and solution.
Differentiate yourself in a crowded market.
Talk about money without fear.
Avoid weak language that lacks confidence.
Negotiate so you can capture a fair share of the value you create.
Ask for more business and referrals.

Content Source :

https://www.creativelive.com/class/the-lost-art-of-closing-anthony-iannarino

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