Entrepreneurship Successfully Launching New Ventures, 6th Edition, Global Edition

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English | 2022 | ISBN: 1292402822 | 620 pages | True PDF | 72.23 MB
DIGITAL UPDATE available forSpring 2021 classes

Forcourses in entrepreneurship.
Learn aboutthe entrepreneurial processthrough real-world examples
Entrepreneurship: Successfully Launching New Venturesexplores the allure of entrepreneurship,teaching students how to successfully launch and grow their own business. Usingreal business profiles of inspiring young entrepreneurs, the text engagesstudents through relevant examples they can easily relate to. The6thEditionexamines entrepreneurship through an easy, four-step processthat clearly outlines both the excitement and difficulty of launching a newcompany. Careful to identify failures as well as successes, the text is a guideto starting a new business.

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