Social Media Marketing Strategy 101

[LeeAndro]

Published 6/2022MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHzLanguage: English | Size: 2.01 GB | Duration: 2h 14m

Create a Winning Strategy

What you'll learn
Social Media Strategy
Digital Marketing Strategy
Competitor Analysis & SWOT Analysis
Marketing Skills
Requirements
Bners welcome!​

No social media strategy experience required.
Description
Together we will focus on the concepts and trends you'll need to be aware of, and then move into a simple, four step methodology to produce your own strategy.Audit your digital presence Develop a social media strategy Execute a social media strategy Measure and optimize your strategy This course is a fun and exciting introduction to digital strategy - on the most fun corners of the internet - social media! I have mentored many strategists and aspiring strategists to tackle questions like "what should our business be doing online" or "how do we fare against our competitors" with simple steps that provoke both thought and action!My teaching style is informal and packed with a variety of content formats which include Google Slides Templates, Google Sheets templates, software suggestions, free hacks and - a copy of an ebook which covers all the nuances of each social media platform.There's nothing worse than someone who doesn't walk the walk - so I provide actionable steps and suggestions that are currently working for my clients, in the hopes that we can learn in the most collaborative way possible.I have a Youtube channel helping people to #DoDigitalBetter - and this course is absolutely no different! I share all my secrets to help you become the best strategist you can be.

Overview

Section 1: Introduction

Lecture 1 Introduction

Lecture 2 Class Overview

Lecture 3 Your Project

Section 2: Concepts you'll Need to Know

Lecture 4 Concepts & Glossary

Lecture 5 The Attention Economy

Lecture 6 Algothimns vs. Paid / Organic

Lecture 7 Marketing Funnels & Personas

Lecture 8 Paid Media Models

Lecture 9 Call to Actions

Lecture 10 KPIs & Agency Lingo

Section 3: Platforms & Trends Overview

Lecture 11 Facebook & Instagram New Features & Trends

Lecture 12 Twitter & LinkedIn New Features & Trends

Lecture 13 Mobile & Web Trends + Resources to help you!

Section 4: My Positive Take to Life Online

Lecture 14 My Positive Take to Life Online

Lecture 15 Why a Career in Social Media

Lecture 16 Location, Location, Location!

Section 5: Analysis & Audit Phase

Lecture 17 How to Conduct a Competitor Analysis

Lecture 18 How to Conduct a SWOT Analysis

Lecture 19 Wrapping up your Audit

Section 6: Develop your Social Media Strategy

Lecture 20 How to Develop your Social Media Strategy

Section 7: Execute your Social Media Strategy

Lecture 21 How to Execute your Strategy

Section 8: Measure & Optimize your Strategy

Lecture 22 How to Measure & Optimize your Strategy

Section 9: Brig Everything Together

Lecture 23 Connecting the Dots

Lecture 24 Thanks for Joining!

Lecture 25 Bonus Lecture

Small business owners or aspiring strategists aiming to nail a social media strategy.

HomePage:

Https://anonymz.com/https://www.udemy.com/course/social-media-marketing-strategy-101/

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https://1dl.net/sytobi8igi2p/Social_Media_Marketi.part1.rar.html
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