Florian Schneider, "Staging China: The Politics of Mass Spectacle"
English | ISBN: 9087283245 | 2020 | 266 pages | PDF | 7 MB
The People's Republic of China began the 21st century with a new-and-improved public relations approach that was meant to counter anxieties about China's role in the world while simultaneously showcasing its leadership's policies to a domestic audience. Crucial to this communication strategy have been networked spectacles: elaborate mass events, designed to reconfigure organizations, ideas, and relations between people. In Staging China, Florian Schneider analyzes large-scale projects like the Beijing Olympics and the Shanghai Expo to show how such spectacles became part of the ruling party's governance toolkit under Hu Jintao's leadershi, and how their legacy informs politics and political communication in China to this day.
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