Using Installed Base Selling to Maximize Revenue: A Step-by-Step Approach to Achieving Long-Term Profitable Growth by Remi Gicquel
English | 2020 | ISBN: 1484251458 | 154 Pages | PDF,EPUB | 3 MB
by Remi Gicquel [/b]
English | 2020 | ISBN: 1484251458 | 154 Pages | PDF,EPUB | 3 MB
There is no such thing as an easy sale. However, selling to an existing customer-whether by refreshing an old product or introducing a new and different product-is often easier, faster, and returns higher margins. Centering your organization's sales strategy on your installed base is a smart and proven way to achieve long-lasting, profitable growth.
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